Fauzia Burke

Entrepreneur . Book Publicist . AI Marketing Consultant . Author 
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Book Marketing can feel overwhelming. Here I offer practical, doable ideas to promote your books. 

AI

Reflecting on the Year: Leveraging AI for Authorial Insights

Reflecting on the Year: Leveraging AI for Authorial Insights
by Fauzia Burke

As we approach the year's end, authors often find solace in contemplating their creative journey—a sentiment I wholeheartedly share. In our digital age, the realm of AI opens up fascinating possibilities to deepen this introspection. Join me as we delve into how authors can harness AI to gain profound insights into their literary adventures throughout the year.

Marketing Your First Novel: My Advice for Authors

Marketing Your First Novel: My Advice for Authors
by Fauzia Burke

Releasing a novel can feel overwhelming, especially when it comes to marketing. With so many authors and books competing for attention, how do you make sure your book gets noticed? I recently spoke with a new author who was feeling anxious about her upcoming book launching here are some of my recommendations for marketing a new novel.

Navigating the AI Landscape in Book Publishing: What I Learned at a Recent Conference

Navigating the AI Landscape in Book Publishing: What I Learned at a Recent Conference
by Fauzia Burke

I recently attended an eye-opening conference on Artificial Intelligence: Revolution and Opportunity in Trade Publishing hosted by Publishers Weekly. I was grateful to be one of the speakers and excited to meet other like-minded folks in book publishing. As someone passionate about how artificial intelligence (AI) is transforming the world of books, it was incredible to learn from other forward-thinking industry folks. Organizers and hosts were Thad McIlroy and Peter Brantley who did a wonderful job curating topics and speakers that were interesting and exciting. Here are some of my key takeaways from the insightful sessions.

Elevate Your Book Titles and Descriptions with GPT-4 AI: A Friendly Guide to Effective Prompts

Elevate Your Book Titles and Descriptions with GPT-4 AI: A Friendly Guide to Effective Prompts
by Fauzia Burke

One of the best uses of AI for authors and book publishers is getting ideas for book titles and descriptions. However, when working with AI systems like GPT-4, crafting the right prompt is essential for achieving the best results. It's not just about asking a question—it's about asking it in a way that ensures the AI-generated content meets your needs and expectations. Let’s look at examples of creating effective prompts for book descriptions and titles, which is a great use of AI. 

In the age of AI, who owns the copyright to a character in a book?

In the age of AI, who owns the copyright to a character in a book?
by Fauzia Burke

I am no lawyer, so I don’t know the answer to this question, but it is something to consider. Who owns the copyright to the Harry Potter characters? I know the obvious answer is J.K. Rowling, but with the popularity of AI, will that change? Two days ago, I wanted to send a motivational message to my daughter, and I thought it would be fun to do it as Mrs. Weasley from Harry Potter. 

Since I am a huge ChatGPT fan, I used a prompt and let the AI write the message. It was also a way to test the prompt.  (For those new to ChatGPT, a prompt is instructions to the AI. The better and more specific the prompt, the better the output) 

Here’s the prompt I used: 

My Five Favorite Digital Tools

My Five Favorite Digital Tools
by Fauzia Burke
Recently, I had the pleasure of attending and speaking at the IBPA Publishing University 2023 in San Diego. It was an incredible opportunity to learn from industry leaders, network with fellow professionals, and share my insights on cost-effective strategies for book publicity. Plus, it was fun to see people in person. I was also thrilled to promote our company, Pub Site, as an exhibitor during the conference. John Burke, the founder of Pub Site and, more importantly, my partner in crime, captivated numerous publishing folks with his live demos. Witnessing their excitement and admiration for the brilliant platform he's built is always a treat for me.