Fauzia Burke

Author, Marketer, Consultant and Speaker

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FSB's Favorites of 2013

FSB's Favorites of 2013
by Fauzia Burke
As we wrap up 2013, we looked back at all of our projects throughout the year and rounded up our favorite book jackets, website designs, and FSB blogs.  

Favorite Book Covers Songs of Three Islands By Millicent Monks The House at the End of Hope Street By Menna van Praag The Mapmaker's War: A Legend By Ronlyn Domingue The Kennedy Half-Century By Dr. Larry J. Sabato The World Atlas of Street Art and Graffiti By Rafael Schacter Welcome Home, Mama and Boris by Carey Neesley with Michael Levin  

Favorite Website designs The Kennedy Half-Century: The Presidency, Assassination, and Lasting Legacy of John F. Kennedy Ted Kerasote, author of Pukka's Promise, Merle's Door and Out There Lois Metzger, author of A Trick of the Light August Turak, author of The Business Secrets of...

FSB's Favorite Features of 2013

FSB's Favorite Features of 2013
by Fauzia Burke
This year has been a great year for us and we wanted to share our favorite features over the course of 2013! (in no particular order) We hope you enjoy taking a look back over these great articles, interviews and features! 

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The Social Publisher

Fauzia Burke, President of FSB Associates, was interviewd by Book Business magazine for this article. She lent her expertise on Social Media and Social Networking and their role in promoting your book and yourself online.

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Q. and A. With Thea Goodman

Book: The Sunshine When She’s Gone          

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A most valuable player By W. Hodding Carter

Book: Reader's Digest's Stories in Uniform: A Look at the Heroics, Laughs, Sorrows and Tragedies of Our Soldiers

Read an excerpt of David Mamet's 'Three War Stories'

Read...

The Biggest Marketing Launch of My Career

The Biggest Marketing Launch of My Career
by Fauzia Burke
You may think the headline is an overstatement. I promise you, it is not. Today I am proud to celebrate the publication date of The Kennedy Half-Century: The Presidency, Assassination, and Lasting Legacy of John F. Kennedy By Larry J. Sabato (Published by Bloomsbury, October 15, 2013).

This is a must read book for American history buffs everywhere. Not only does the book deliver unique, never before known, information about the assassination of our youngest president, it also gives a unique perspective of the 50 years since his death. It's a really great read, but I am a marketer and not a reviewer. There are people much more qualified reviewing the book. Let me tell you about the marketing roll out of...

Weekly Round Up

Weekly Round Up
by Fauzia Burke
By Courtney Allen

Happy Friday! We've all had a great week and hope you did too! Below are a variety of links to content that the FSB team has been reading this week to gain information about social media, marketing, reading and more!

For Social Media

The 9 Types of Facebook Users

Everyone has his or her own social media style, but there are definite patterns in Facebook user behavior and this great Infographic on Mashable highlights the different types of Facebook users pretty accurately.

How to Use Pinterest to Promote Your Book Today Pinterest is evolving its features to include business -- and not just personal -- accounts. Pinterest is raising brand awareness and also driving purchasing decisions. Pinterest can be used as a...

Weekly Round Up

Weekly Round Up
by Fauzia Burke
By Courtney Allen Even through all of the emails, pitching, reports, etc, we all make it a point to read other things on the web to improve our business, learn new things, and have fun!

Here's some of the tweets the FSB team has found interesting and entertaining this week!

For Marketing Knowledge

3 Simple Keys to an Effective Marketing Strategy

This article explains the definition of effective marketing strategy through the phrase's three important words. Effective. Marketing. Strategy.

Managing Social Media Marketing with the 3 Cs: Curator, Content and Calendar

Social media marketing has become so imperative in online business today. It can be confusing and there are so many different platforms to use. This article from Social Media Today offers some advice and discusses...

FSB's 12 Days of Book Giveaways

FSB's 12 Days of Book Giveaways
by Fauzia Burke
All of us at FSB would like to wish everyone Happy Holidays and a year full of love, health and prosperity. As a token of our appreciation, we’ve organized 12 Days of Book Giveaways full of great books to give and receive.

To enter (US Entries only), please visit our Facebook page and like or comment on any post labeled FSB’s 12 Days of Book Giveaways.

You can also follow us on Twitter and RT the giveaway message to be entered into the giveaway.

Giveaway will run from 12/13 - 12/24. Each person can enter once a day on Facebook and Twitter for the specific book of that day.  Winners will be selected randomly.

Good luck and Happy Holidays!

 

 

Day 1: Treasury of Joy and...

Life Books For Finding Your..Self

Life Books For Finding Your..Self
by Fauzia Burke
So focused in our day to day work we often overlook the big picture that surrounds our lives. When it hits though, the realization of our existence conjures difficult questions. Who am I? Where am I going? What am I doing all of this for? This week we’re shining a light on four books that awaken sleeping souls to worlds both within and around the self in their own unique ways.

Transitions: How Women Embrace Change and Celebrate Life by Abigail Brenner

Abigail Brenner, M.D., author of Transitions: How Women Embrace Change and Celebrate Life, is a board certified psychiatrist currently in private practices as well as an ordained interfaith minister who helps people design, create, and perform personally meaningful rituals. She...

Making It In America

Making It In America
by Fauzia Burke
What does it take to make it in America? There are so many business, economic, social, and cultural conditions to consider and arguments to be settled to know where to even begin. But the following books will get you on the path to understanding what makes this nation tick and who’s tugging at what ropes so that you can decide for yourself how you’re going to live within one of the most colorful nations in the world.

Divinity of Doubt: The God Question by Vincent Bugliosi

Vincent Bugliosi, whom many view as the nation's foremost prosecutor, has successfully taken on, in court or on the pages of his books, the most notorious murderers of the last half century - Charles Manson, O.J....

Happy Days

Happy Days
by Fauzia Burke
By Ken Ishii

We’re all smiles at FSB and what’s not to be happy about?  Fall (arguably the most romantic season) is here and along with the new season we’ve got new projects, achievements and, greatest of all, people added to our workplace.

This month our shelves are lined with projects from every end of the genre table.  We’re performing balancing acts with titles ranging from Carmine Gallo’s business marketing book The Innovation Secrets of Steve Jobs to Annexed by Sharon Dogar, a historical novel recounting Anne Frank’s story through the eyes of a boy she shared a sheltered life with.  On the lighter end, Comfort of Apples by Phil and Lauren Rubin is chock full of recipes featuring America’s favorite autumn...