Fauzia Burke

Author, Marketer, Consultant and Speaker

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Online Marketing for Busy Authors Goes Global

Online Marketing for Busy Authors Goes Global
by Fauzia Burke
When I first signed my contract with Berrett-Koehler to publish my first book, Online Marketing for Busy Authors, in 2015, I was giddy with excitement, but also slightly nervous. While I had been in the publishing industry for decades, I’d always been on the other side of the table--the one helping authors to successfully launch their books. When my book was actually published, it finally felt real. I was a published author.

Of course, even then I had no dreams about where the publishing process would lead me today. I am beyond ecstatic to share that Online Marketing for Busy Authors has officially been released in Australia and New Zealand.

I was privileged to work with the outstanding team at Australia’s...

Book Expo America 2017

by Fauzia Burke
Book Expo is right around the corner and I couldn’t be more excited about it. Every year I look forward to attending this event because it feels like coming home. It’s a conference where all us book people gather to check out the upcoming fall books and swoon over authors. It’s an event where I can catch up with old friends and peers in the industry and also meet fabulous new people. It’s a total love fest for me because it combines my love for community and my love of publishing.

This year, I am grateful to be hosting three events at BEA: In Booth Book Signing on Thursday, 6/1 from 10:00 a.m. – 10:30 a.m. at Booth 2479 I’ll...

BookExpo America 2016

BookExpo America 2016
by Fauzia Burke
Book Expo America is my favorite show of the year. I know people groan about going but I love it. It makes me feel part of an industry that I love. I get to see familiar faces and make new friends. Plus it's a giant room full of book people, who happen to be my favorite kind of people.

This year is even more special because for the first time I will be doing a book signing. My book, Online Marketing for Busy Authors was published on April 19th and my fabulous publisher Berrett-Koehler has arranged for a book signing at the Ingram booth on Friday. On the same day, I will be on a panel in the morning and will...

Now Available: Online Marketing for Busy Authors

by Fauzia Burke
I'm really excited to share a special announcement with you. My new book, Online Marketing for Busy Authors (Published by Berrett-Koehler Publishers) releases today. I am grateful by the initial reaction from colleagues, media and readers.

My goal is to make online marketing less overwhelming for authors by providing jargon-free, relevant and actionable advice.

Thank you for all of your support and encouragement.

Supporting Authors in Online Marketing

Supporting Authors in Online Marketing
by Fauzia Burke
Mike Shatzkin said in his opening remarks at Digital Book World 2016, that publishers need to help authors with their marketing efforts.

“At the very least, every house should do a “digital audit” for every author they sign that includes concrete suggestions for filling in gaps and improving discoverability and engagement. To my knowledge, not one does.”

He also wrote an important blog on his site called: When it comes to supporting authors in marketing efforts, no publisher has it right yet. I hear his point, in fact, it is the reason I wrote Online Marketing for Busy Authors. It is an introductory book for authors who have been dragging their online marketing feet. However, expecting publishers to be able to help...

Fauzia Burke: Featured speaker at San Diego Central Library on 12/9

Fauzia Burke: Featured speaker at San Diego Central Library on 12/9
by Fauzia Burke
Writer's Forum: Effectively Represent Yourself and Your Book Whether you are new to writing or an experienced author, join Fauzia Burke, Susan McBeth, and Kathi Diamant for an interactive discussion to get tips on how to market yourself and your book.

Day: Wednesday, December 9th Time: 5:30 p.m. - 7:30 p.m. (Doors open at 5 p.m.) Place: San Diego Central Library @ Joan Λ Irwin Jacobs Common, Shiley Special Events Suite 9th floor

Space is limited so please RSVP RSVP: LibraryMarketing@SanDiego.gov





Presentations:  Online Marketing for Busy Authors   

Learn how you can raise awareness for your books and use online marketing, social media and your website to effectively promote your book.

Fauzia Burke is the founder and president of FSB Associates and author of Online Marketing for Busy Authors (coming in spring 2016). Prepare for Interviews, Readings,...

Please Help Title My Book

Please Help Title My Book
by Fauzia Burke
I am so thrilled to share some exciting news with you. I am writing a book which will be published by Berrett-Koehler Publishers (BK) in April 2016. It's a book on the only topic I know: Digital Marketing for Authors.

Since I am lucky enough to know a lot of smart book publishing people, BK and I wanted to try crowdsourcing the book title.

So would you please take this title survey (it only takes a few minutes) and let us know what you think. I will be very grateful for your time and advice.

Thank you my smart and savvy friends, Fauzia